AGENDA

PDF Agenda Available HERE


  •  11:30AM-12:00PM
  •  African West Registration

Registration + Lunch

Lunch is available to attendees registered for the pre-event outside of African 50.

Pick up your name badge at registration and head to African 50. 

  •  12:00PM-4:30PM
  •  African 50

Optional Pre-Event

Talent Mastery: Strategies for Acquisition, Development, and Retention

Dave Molenda, with Positive Polarity, leads us through a 4-hour workshop intensive on Talent Mastery. We will explore how to build a robust talent pipeline that drives organizational success.  Attendees will gain actionable insights into effective recruitment techniques, employee engagement ideas, and innovative retention strategies that foster employee loyalty.  Join us to discover how mastering these key elements can create a thriving workplace culture, create new possibilities, and elevate your organization to new heights.

Complete Survey Here


  •  5:00-8:0PM
  •  African Ballroom

Opening Evening Reception

Featuring Felix & Fingers Dueling Pianos

Back by popular demand, we're kicking off our conference with food, drinks, great company and Dueling Pianos.  This is a component of the conference you do not want to miss!

Dinner, Networking + Entertainment!


  •  7:30AM-8:30AM
  •  African Ballroom

Registration, Breakfast + Exhibit Hall Open

Pick up your name badge at the registration desk and make your way into the ballroom for breakfast and to greet our exhibitors as we kick off the day.

Thank you to our registration sponsor:  

  •  8:30AM-10:00AM
  •  African Ballroom

Opening Keynote with James T. Robilotta

Find Your Third Place: A Work/Life Balance Conversation That's Actually Helpful

Hold the eye rolls, this is a conversation about balance that is both realistic and worthwhile! The truth is, work cannot run our lives AND is not the only source of our balance issues. In this session, James T. Robilotta offers an alternative to traditional methods (things like, find one hour of your week and hold it sacred) and instead uses the "Third Place Principle" as a way for us to gain more control and purpose. We all crave more balance, and this introspective session will help audiences understand how a Third Place can add more stability at work and home, create more impactful stories, and, most importantly, generate a more fulfilling life.

Complete Survey Here

Thank you to our sponsors:


  •  10:00-11:00AM
  •  African Ballroom

Exhibit Hall Open

Our event wouldn't be what it is today without the support of our exhibitors -- take some time to greet them, thank them and explore the Possibilities they have to offer.

  •  11:00AM-12:00PM
  •  African 10-80

Concurrent Breakout Sessions

Click below to view the session opportunities, the location of each, and access any speaker handouts provided.
Speakers: Robert Lightfoot, RN, Shareholder, Chair Health Care Practice Groups and Tristan Dollinger, Shareholder, Health Care & Corporate Practice Groups; Reinhart Boerner Van Deuren S.C.
This session will provide an update on legal topics pertinent to assisted living providers.  Included will be survey and enforcement trends, regulatory changes, updated entity background check processes, and the OPRI plan review process and building code interpretation.  In addition, there will be discussion on ways to mitigate survey risks and how to remain in compliance with applicable regulations.  Join us to gain knowledge on legal issues that all assisted living providers should be aware of.
African 10
Speaker: James Robilotta, Author and Professional Speaker
Hey Superwoman, take off your cape. Hey Batman, take off your mask.  Hey decision makers, put away your ego. Let's talk about who you are personally as a leader and as a partner. As humans, we can't learn things from people who are perfect, we can only learn things from people who are imperfect. So, it is time to own who you are so you can be real to others and lead your faults. This deep but hysterical session will leave you feeling introspective and the person you show to others and recognize the rapport and trust building power of authenticity in your communication and relationships. If you're looking to master the art of courageous feedback and authentic relationship building, this is the session for you.
African 20
Speaker: Lori Koeppel, RN, BSN, NHA, DON-C, DNS-CT, Executive Director; WI DON Council
This interactive session will empower healthcare professionals to enhance resident quality of life and safety through QAPI strategies. Participants will gain hands-on experience in identify QAPI opportunities and conducting root cause analyses, leading to the creation of robust performance improvement plans. We'll delve into the evidence-based resources offered by the Clinical Resource Center, providing you with the tools needed to implement meaningful changes. Don't miss this opportunity to transform your approach to quality improvement!
African 30
Sponsored by:
Speaker: Kenneth Brotheridge, Bureau of Assisted Living Director; Department of Health Services
Adult Family Home providers, this session is for you! Hear directly from the BAL Director on current directives relevant to assisted living. Specific updates pertaining to survey trends and regulator updates will be discussed with an opportunity to ask questions.
African 40
Speakers: Chuck Olsen, Apprenticeship Outreach Manager; State of Wisconsin DWD and Ruth Patterson, Division Director; Hamilton-Ryker TalentGro
Today the senior living sector is at a crossroads. We are grappling with an ever-increasing demand for skilled caregivers and nurses, while turnover rates and workforce gaps continue to challenge us. This is where registered apprenticeship programs become a beacon of hope. By offering structured training, mentorship, and hands-on experience, these programs elevate the quality of care while ensuring our workforce feels valued and supported. We will review the registered apprenticeship program, share success stories and create a vision on a future where our workforce thrives, our residents receive exceptional care, and our communities celebrate the dedicated professionals who make it all possible.
African 50
Speaker: Kristy Yoskey; VP Market Leader - Senior Living: PointClickCare and Amanda Runnoe; Chief Nursing Officer: Heritage Senior Living
During this session, Kristy and Amanda will have a discussion where we will explore the impact of service planning and partnership choices on resident care. In this session, you’ll learn how to examine the impact of real-time service planning and how it can improve responsiveness and efficiency within senior living communities. In addition, we will explore the key benefits and considerations for selecting preferred third-party partnerships that align with your community’s needs. Attendees will gain strategies for effective care coordination with chosen third-party partners to optimize resident outcomes. 
African 60
Speaker: Stephanie Freiboth, Founder; My Empowered Career
In leadership, the most powerful tools are often the ones that go unnoticed. This session delves into five underrated yet transformational skills that can elevate your leadership to the next level -- skills that, when mastered, unlock hidden potential in both yourself and your team. We will discuss how these five skills will enable you to influence, inspire, and lead with greater impact.  Be ready to uncover the subtle strengths that most leaders overlook -- the key is in the details.
African 70
Speaker: Danielle Norris; Director of Education and Compliance: PhytRehab
More than 50% of residents in long term care communities have some form of dementia or cognitive impairment.  Utilizing positive communication strategies for these residents is essential for behavior management, everyday activities, and building trust and rapport.  This presentation will focus on delivering targeted education and training with practical strategies to improve caregiver and resident communication through personal engagement and interaction.  The information being shared can also be integrated into personal care plans to ensure patient-centered care is consistently and successfully provided.
African 80

  •  12:00-1:30PM
  •  African Ballroom

Lunch, HERO Awards + Exhibit Hall

Grab some lunch and find a seat as we recognize the 2025 HERO Awards. Afterwards, this is a great time to catch up with the exhibitors that you missed during breakfast!

Thank you to our sponsors for the awards + lunch:

 


  •  1:30-2:30PM
  •  African 10-70

Concurrent Breakout Sessions

Click below to view the session opportunities, the location of each, and access any speaker handouts provided.

Speaker: Doug Englebert; Pharmacy Practice Consultant: Bureau of Technology, Licensing and Education
As consultants and advocates for your residents, you have a lot of responsibility for the day-to-day clinical process in your community. Attending this yearly favorite session allows for open Q&A with the pharmacy practice consultant of Wisconsin.  You will receive answers about medications and processes along with any other pharmacy-related questions you may have.
African 10
Sheri Fairman; Owner: Dementia Care Solutions
This course will be delivered over two separate breakout sessions, part 1 and part 2.  This course is designed to help learners gain an awareness about how brain changes impact people's everyday experiences. Attendees will develop a better understanding as to how our approach effects our quality of life and the lives of the people we provide cares with.  Attendees will practice skills needed to successfully provide care and respond to unmet needs of their residents.  
African 20
Session Handouts: PPC + 2024 Unmet Needs
Speakers: Loren Odom; Senior Account Executive: ECP - Assisted Living Software and Pam Gaurkee; Director of Clinical Operations, RN, BSN: Capri Communities
Join us for an exclusive session with a community operations leader to discover how AI-powered tools are transforming medication administration. With many residents relying on multiple medications, each with different doses, routes, and schedules, managing thousands of daily doses can be a complex and risky task. Even one mistake can have serious consequences. Learn how local communities are using AI-driven eMAR solutions to improve safety, streamline operations, and create healthier, happier environments for both residents and staff. 
African 30
Speaker: Ann Coyle; Nurse Manager: The Gardens of Fountain Way
Emergency preparedness has been around for years.  More recently, the Department of Health Services has brought it up in discussions and stresses the importance of being prepared for an emergency should an event occur.  This session will break down the specific regulations surrounding emergency preparedness, shed some light on recent citations, and share how being prepared can change your story in the case of an emergency.
African 40
Speaker: Laurie Sharp; Chief Coping Officer: Conscious Coping Club
In "Avoid Avoidance: Effective Coping & Your Mental Health," attendees will explore essential coping strategies for nurturing mental well-being. Given that 93% of healthcare workers report experiencing stress, and 75% feel overwhelmed, addressing these challenges is crucial. Through interactive discussions and practical exercises, participants will delve into effective coping methods and their profound impact on mental health outcomes. When healthcare workers model effective coping skills, they not only enhance their own well-being but also create a more resilient and supportive environment for their colleagues and patients. 
African 50
Speaker: Cassandra Dority; NVP Workforce and Development: Beacon Specialized Living
Conflict management is a skill with continual learning opportunity. This session will provide an understanding of five key areas around conflict management.  These include; beliefs about conflict, conflict management styles, listening and meaning, hot buttons (or triggers), and negotiation styles.  Attendees will take a brief assessment to understand themselves better and how they approach and resolve conflict. Following, there will be a discussion on how understanding conflict and ourselves leads to better conflict resolution.
African 60
Speaker: Lori Nardin; VP of Regulatory Compliance: Our House Senior Living
Complaints to the state are on the rise! Is there anything that can be done to reduce complaints in your assisted living?  Take a proactive look and approach to complaints to try to prevent disruptive state visits by managing complaints internally.  This session will give practical ideas for director to help reduce complaints from going to the state level. 
African 70

  •  2:30-3:30PM
  •  African Ballroom

Break in Exhibit Hall

Have you stopped by all of the exhibitors yet? If not, this is your chance!  Say hi and grab an afternoon snack.

Thank you to our sponsor:

  •  3:30-4:30PM
  •  African 10-80

Concurrent Breakout Sessions

Click below to view the session opportunities, the location of each, and access any speaker handouts provided.

Speaker: Tristan Dollinger; Shareholder, Health Care & Corporate Practice Groups: Reinhart Boerner Van Deuren S.C.
To accept publicly funded residents through home and community-based services (HCBS) waiver programs, such as Family Care, Family Care Partnerships, and IRIS, DHS must first determine that an assisted living provider complies with the HCBS settings rule.  DHS will be implementing several changes to their enforcement of the HCBS settings rule during 2025 in response to recent direction from CMS.  In this session, we will be discussing several of these changes and the steps providers must take to remain HCBS compliant.  
African 10
Speaker: Sheri Fairman; Owner: Dementia Care Solutions
This course will be delivered over two separate breakout sessions, part 1 and part 2.  This course is designed to help learners gain an awareness about how brain changes impact people's everyday experiences. Attendees will develop a better understanding as to how our approach effects our quality of life and the lives of the people we provide cares with.  Attendees will practice skills needed to successfully provide care and respond to unmet needs of their residents.  
African 20
Session Handouts: PPC + 2024 Unmet Needs
Speaker: Fritz Brumder; CEO and Co-Founder: WiseOx
Join this session on the transformational role of artificial intelligence in senior living communities. As a pioneer in AI technology and co-founder of WiseOx, Fritz will guide you through the practical applications of AI that enhance operations and resident experience. This session will feature real-world case studies from industry leaders offering best practices and lessons learned. Attendees will gain actionable insights to implement immediately, explore the challenges of AI adoption, including ethical considerations and workforce readiness, and learn strategies to effectively harness AI technology. Don't miss this opportunity to stay ahead in the competitive landscape of senior living by leveraging the full potential of AI.
African 30
Speaker: Kenneth Brotheridge, Bureau of Assisted Living Director; Department of Health Services
Community Based Residential Facility and Residential Care Apartment Complex providers, this session is for you! Hear directly from the BAL Director on current directives relevant to assisted living. Specific updates pertaining to survey trends and regulator updates will be discussed with an opportunity to ask questions.
African 40
Speaker: Laurie Sharp; Chief Coping Officer: Conscious Coping Club
This session attendees will confront the critical and often overlooked issue of mental health within the healthcare sector. Current statistics highlight a crisis: 93% of healthcare workers report experiencing stress, 75% feel overwhelmed. Moreover, 39% of them feel they do not receive adequate emotional support, underscoring an urgent need for targeted interventions and support systems. This session provides a comprehensive exploration of the mental health challenges specific to healthcare professionals. Through meaningful insights and interactive exercises, participants will discover practical strategies to foster a culture of support and well-being in home healthcare environments.
African 50
Speaker: Brian Bock; Director of Clinical Services & Primary Care: Hayat Pharmacy and Chad Zuelke: LTC Facility Manager: Hayat Pharmacy
With the growing complexity of medication regimens for seniors, managing a safe and efficient medication pass process is more challenging than ever. At the same time, it often creates confusion due to varying requirements and expectations. This presentation will explore the complexities of the medication pass process, focusing on Wisconsin state regulations, the expectations of residents and their families, and practical strategies for developing medication packaging solutions that work for your facility, rather than adapting your operations to fit the packaging. 
African 60
Speaker: Jessie Waks; SVP of Clinical Practice and Geriatrics: Bluestone Physician Services
This presentation aims to bring together all stakeholders (business and clinical) who influence outcomes related to patient wishes and goals of care. We will delve into critical, yet challenging conversations surrounding chronic disease progression and end of life care. This presentation will address the complications that arise from current assisted living policies and will underscore the need to navigate family/POA biases as well as our own biases and perceptions of liability. By aligning patient-centered goals with the concerns and priorities of all stakeholders, this discussion aims to foster a collaborative environment where patient autonomy is respected, family experiences and healthcare outcomes are improved. 
African 70
Speaker: Kieran McAvoy;  MD: Oak Medical Group
Families, loved ones, and healthcare power of attorneys continue to experience caregiver burnout despite patient placement into an assisted living facility.  This session aims to discuss ways that facility staff can support families and informal caregivers including outlining resources available.
African 80 
  •  5:00-7:00PM
  •  African Ballroom

Prize Drawing Reception + Cornhole Tournament

As we wrap up the day, stick around for one final stretch of networking and FUN!  We will announce our exhibitor prize drawing winners and enjoy our 3rd Annual Cornhole Tournament where all in attendance have a chance to win prizes!  Come cheer on your favorite cornhole team and wrap up the day with us. Sign up to play!


  •  9:00AM-9:30AM
  •  African West 

Registration + Closing Session

As we begin our final day, join us for a light breakfast and a closing session. Following will be our PAC raffle prize drawings.

  •  9:45AM-10:45AM
  •  African 10-70

Concurrent Breakout Sessions

Click below to view the session opportunities, the location of each, and access any speaker handouts provided.

Speaker: Forbes McIntosh; Government Relations Consultant: Government Policy Solutions
We are fortunate to have Forbes join us year after year to shed some light on up to date legislative initiatives and changes. Forbes will discuss legislative updates and regulatory changes, as well as the effect the budget will have on assisted living. Attendees will also learn what they can do to help the legislative process and how they can be more involved.
African 10
Speaker: Becky Mulhern; Ombudsman Services Supervisor: Board on Aging & Long Term Care
State and federal laws offer residents of long-term care settings specific rights to privacy in managing a resident’s property, health care, and living arrangements, including relationships with others. Electronic monitoring devices are increasing in popularity, with more frequent requests for their use by residents and family members, though often for conflicting reasons for use. This presentation will focus on some of the reasons for use from the perspective of residents, family and provider, and will prompt a conversation about boundaries and parameters for use, alternatives, and outcomes, both desired and unanticipated.
African 20
Speaker: Jennifer Thompson; Behavioral Health Care Manager: Bluestone Physician Services
Executive brand building is essential to your company's success.  A strong executive brand can help senior employees accelerate their trajectories while simultaneously promoting the company.  Attending this session will help to grasp the understanding of what an executive brand is and how it can influence one's career in both positive and negative ways.  Attendees will learn practical techniques for intentionally developing one's brand and ideas to consider how one's brand evolves over time and with higher levels of leadership.  This interactive session will activate your personal brand.
African 30
Speakers: Bayan Alquam; Student Research Analyst and Raghad Tawalbeh; Student Research Analyst: UW-Milwaukee School of Nursing
As we all experience the aging process and witness the rise of dementia in our own
families, clients and communities, it becomes increasingly clear how vital it is to design environments that support independence, safety, and quality care for older adults and their caregivers. This session will showcase open-access, evidence-based design resources that support living and care for older adults, especially those with dementia. These resources bridge the gap between research and practical application, empowering care providers and designers to create environments that foster better outcomes. Presenters will discuss the critical role that the evidence-based planning, design, and evaluation play in addressing aging- and dementia-related challenges and empower individuals living and working in residential care settings. Participants will leave with a deeper understanding of how thoughtful design can improve care, reduce risks, and promote well-being in residential care and living settings.
African 50
Speakers: Steve Rottmann; CEO: WISHIN and Lauren Davis; CEO: Davis Clinical Consulting
Effective post-acute transitional care management is essential for reducing hospital readmissions and improving patient outcomes. This joint WISHIN and Davis Clinical Consulting presentation, will explore how leveraging a health information exchange (HIE) enhances care continuity during transitions from hospital to post-acute settings. Collectively we will highlight how real-time access to patient records, shared care plans, and timely information updates through HIE can significantly streamline communication, reduce errors, and provide post-acute providers with critical information, ultimately supporting seamless, coordinated care for patients at their most vulnerable stages. 
African 60
Speaker: Mari Pat McAuliff; Director of Active Aging & Memory Care: Capri Communities
Making a conscious effort to bring positivity into the lives of those around you may not always be easy.  It becomes even more difficult when seniors "self-exclude" or practice ageism. Gaining perspective on what you are asking of your seniors, the phrase "practice what you preach" applies. This session will provide you with strategies to identify and nurture your positive energy source(s) and how best to use them to engage and motivate others.
African 70

  •  11:00AM-12:00PM
  •  African 10-60

Concurrent Breakout Sessions

Click below to view the session opportunities, the location of each, and access any speaker handouts provided.

Speaker: Matt DeLange; Attorney: Reinhart Boerner Van Deuren S.C.
Assisted living and long term care providers have recently become targets of class action suits alleging violations of wage and hour laws. You will want to join us for this session to better understand common claims being made in such suits and the impact that failing to properly understand and follow wage and hour laws can have on overtime hours and your budget. We will explore the realities and practicalities of properly calculating overtime, as well as other wage and hour issues relevant to the assisted living and long term care industry.
African 10
Speaker: Bethany Clemenson; Founder: Big Life Resources
In the ever-evolving field of assisted living, achieving excellence in care giving, culture, and leadership is paramount. This is a dynamic and transformational session designed to empower assisted living professionals with the knowledge and skills needed to excel in their roles and make a significant impact within their organization.  Attendees will gain a deep understanding of the concept of self-leadership and its relevance in the industry, discover the keys of self-awareness and self-discovery, identify ones core values, obtain strategies to break free from self-limiting beliefs and behaviors that may hinder ones growth, and develop a growth mindset that fuels continues improvement.
African 20
Speaker: Lori Schlosser; CEO: Equip Training & Consulting
We all have goals and dreams of where we want to be as individuals and communities in 6 months, a year, 5-years. However, managing the day to day can be overwhelming and those goals and dreams tend to be continually deferred. Common questions we may ask ourselves are; How can I both manage the day and move forward to achieve my goals? How do I keep from being buried in the muck and mire of paperwork and complaints from residents, staff, and families? Is it possible to constantly be putting out fires and building at the same time? In this session we will learn how to address the day-to-day "surprises" as well as how to realistically plan and move toward bigger goals. Attendees will walk away with a plan on how to address one short term goal they have in the near future.
African 30
Speaker: Kristen Viscum; VP of Business Development: HealthPRO Hearitage
In the competitive landscape of senior living, successful community leaders must adopt a comprehensive approach to tackle challenges related to occupancy, market expansion, and resident retention. This presentation brings together industry experts to share innovative insights, strategies, and best practices designed to help senior living communities not just survive, but thrive. Participants will explore how to identify new markets, maximize occupancy rates, enhance resident satisfaction, and improve operational efficiency. By the end of the session, attendees will be equipped with actionable strategies to navigate market dynamics and foster a resident-centric environment that ensures long-term success.
African 50
Speaker: James Kaiser; Founder: Center for Christian Technology, Inc.
The majority of us are currently, or have recently, been feeling the effect of staff shortages.  This is "old news".  What this session will cover is some new ideas of resources that could be available to you.  Attendees will learn about a new international source of nurses and caregivers.  In addition, learn about proven best practices for implementing change within your organization.
African 60

Speaker: Sara Kekula; Director of Senior Living & Social Services Practice: M3 Insurance
Discover the vital role PR and communication firms play in shaping strong brands and navigating crises.  This session is lead by M3 Insurance and WALA's PR firm, Mueller Communications to discuss actionable strategies for assisted living providers to "frontload the good".  Attendees will learn how to build proactive plans to define their brand, foster community trust, and highlight the human stories that make their organization unique.  From understanding crisis severity to training employees at all levels, this session will offer invaluable advice to help your organization respond swiftly and empathetically during challenges. Whether you are enhancing your public presence or safeguarding your brand, learn how a proactive communication strategy can benefit your organization.
African 70

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